Britney Spears Solidifies Financial Legacy with Massive Music Catalog Sale to Primary Wave

Pop icon Britney Spears has reportedly sold her song catalog to Primary Wave in a nine-figure deal, securing her financial legacy after her conservatorship.

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A Landmark Deal for the Princess of Pop

In a move that signals a significant shift in her professional trajectory, pop icon Britney Spears has reportedly sold her song catalog and various other rights to Primary Wave. Sources confirm that while the specific details of the agreement remain shielded by strict non-disclosure agreements, the transaction is estimated to be valued in the low nine figures. This deal places Spears among a growing list of legendary artists who have chosen to monetize their life’s work, securing their financial futures while entrusting their musical legacies to specialized management firms.

The news, which first broke via TMZ and was subsequently corroborated by industry insiders, suggests that the acquisition includes both Spears’ artist royalties and her publishing rights. Although reps for both the singer and Primary Wave have declined to comment officially, legal documents reportedly indicate that Spears has offloaded her ownership share of the catalog. The move is particularly noteworthy given Spears’ status as one of the most successful recording artists of the 21st century, with a career that has defined the pop genre for over two decades.

Understanding the Scope of the Catalog

While Britney Spears is often celebrated primarily as a performer, her contributions as a songwriter are substantial. She holds credits on nearly 40 songs within her catalog. These include the critically acclaimed ballad “Everytime,” which showcased her vulnerability and melodic sensibilities, as well as fan favorites and collaborations such as “Me Against the Music,” “S&M,” and the high-energy anthem “Work Bitch!”

Industry analysts suggest that the deal likely excludes Spears’ name, image, and likeness (NIL) rights. Given her global brand recognition, NIL rights would typically command a significantly higher premium than the reported nine-figure sum. By retaining these rights, Spears maintains control over how her personal brand is used for endorsements and new ventures, while Primary Wave focuses on the strategic exploitation of her existing musical IP.

Strategic Exploitation and Future Projects

Primary Wave is known for its aggressive and creative approach to managing music catalogs. The acquisition comes at a time when interest in Spears’ life and music is reaching a new fever pitch. Universal Pictures recently secured the rights to a biopic based on her record-breaking memoir, “The Woman in Me.” This film will undoubtedly rely heavily on her discography, providing an immediate opportunity for the catalog’s new owners to generate revenue through licensing.

Furthermore, the catalog has already seen success on the stage with the 2023 Broadway premiere of “Once Upon a One More Time,” a jukebox musical featuring her greatest hits. With the catalog now under Primary Wave’s umbrella, fans can likely expect an increase in sync placements in films, television series, and advertisements, ensuring that Spears’ music remains a staple of the cultural zeitgeist even as she steps back from active recording.

The Transition to a Private Life

This financial maneuver coincides with Spears’ continued retreat from the traditional music industry machinery. She has not released a full-length studio album since 2016’s “Glory” and has not performed in a concert setting since October 2018. Following the high-profile termination of her 13-year conservatorship in 2021, the singer has focused on her personal well-being and autonomy. Recently, she took to social media to squash rumors of a comeback tour, stating unequivocally that she “will never perform in the U.S. again” for “extremely sensitive reasons.”

Despite her distance from the stage, Spears remains a constant presence on social media, where she shares candid videos and reflections on her journey. She recently noted that her frequent dance videos are a form of physical and emotional healing, stating, “I dance on IG to heal things in my body that people have no idea about.” While she has hinted at potential small-scale performances in the UK or Australia alongside her son, the sale of her catalog suggests she is prioritizing long-term stability over the grueling demands of the global pop machine.

As the music industry continues to evolve, Spears’ deal with Primary Wave represents more than just a financial exit. It is a strategic pivot that allows her to enjoy the fruits of her labor while her music continues to reach new generations under the guidance of industry experts. For a woman who spent over a decade fighting for control of her life, this deal may represent the ultimate form of professional and personal liberation.

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OPINIONS

Wilbur Turner Wants to Be a School Trustee. Voters Should Examine His Political Record First.

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Wilbur Turner Wants to Be a School Trustee. Voters Should Examine His Political Record First.

By Chad Dashly | The Current

Wilbur Turner would like voters in Lake Country and Central Okanagan East to see him as an experienced educator, parent and community advocate seeking a seat on the School District 23 board.

That is certainly part of his record.

It is not the whole record.

Turner is also a deeply political activist who has repeatedly targeted conservative MPs, MLAs, political parties, religious figures and even members of the LGBTQ community who disagree with his positions.

There is nothing improper about political activism. Canadians have every right to criticize their elected representatives, organize petitions and advocate for causes they believe in.

But when a prominent political advocate asks voters to entrust him with the education of children, his complete public record becomes relevant.

Turner is now one of three declared candidates for the Zone I school trustee position, along with Jennifer Miles and Sean Sookochoff. According to his campaign announcement, he believes “every child deserves a strong public school system” and says he wants to give families a stronger voice. His candidacy has been officially confirmed by the District of Lake Country.

Those are admirable words.

The question is whether Turner’s history demonstrates the temperament required to represent all families—including conservative, Christian and traditional families who may not share his political worldview.

The campaign to exclude Tracy Gray

One of Turner’s highest-profile political interventions came in 2021 after then-Conservative MP Tracy Gray voted against a federal bill dealing with conversion therapy.

Turner helped lead a task force that recommended Gray be told she was not welcome at Kelowna Pride events. The recommendation followed a town hall attended by approximately 350 people, according to Castanet.

Turner and others were entitled to condemn Gray’s vote. They were entitled to organize, protest and demand an explanation.

But attempting to exclude an elected representative from a major community celebration raised a different issue.

Was the goal engagement—or punishment?

Gray represented thousands of LGBTQ residents as well as thousands of religious and socially conservative constituents. A Pride organization could have invited her to attend, placed difficult questions before her and insisted she explain her position publicly.

Instead, Turner supported telling an elected MP that she was not welcome.

That is not bridge-building. It is political gatekeeping.

It also sits awkwardly beside Turner’s current message that voters deserve “real choice.” Choice cannot simply mean a choice between candidates who already agree with the activist establishment.

From criticizing an MLA to trying to remove her

Turner’s political activism escalated when he became an organizer of the campaign to recall Kelowna-Lake Country-Coldstream MLA Tara Armstrong.

Armstrong has made a series of statements and introduced legislation that attracted intense criticism. That includes bills relating to gender-transition treatments for minors and an unsuccessful proposal to repeal British Columbia’s Human Rights Code.

Those proposals deserved vigorous examination.

Turner, however, did not stop at arguing against Armstrong. He helped organize a campaign intended to remove her from office before the next general election.

The recall effort was announced within little more than a year of Armstrong’s election. Turner described her policies as “divisive and destructive,” while organizers began recruiting the considerable number of volunteers required to gather signatures from 40 per cent of eligible voters in the riding. The campaign and its timing were documented by Castanet and other regional news organizations.

Recall is a lawful democratic mechanism. Using it is not misconduct.

But voters should still consider the threshold Turner appears to apply. Is recall reserved for corruption, serious wrongdoing or a complete abandonment of public duty? Or should it be used against politicians whose ideas an activist considers unacceptable?

Armstrong’s policies were controversial, but they were hardly concealed from voters. She was elected as a socially conservative candidate in a conservative-leaning riding. Her constituents were capable of judging her record at the next election.

Turner’s campaign effectively argued that they should not have to wait.

Pressure campaigns and cancelled events

Turner was also a vocal opponent of American worship leader and political activist Sean Feucht holding events on publicly owned Canadian property.

Feucht has made provocative and offensive statements about LGBTQ people. Turner understandably argued that this rhetoric contributes to stigma and can harm vulnerable young people.

But the controversy was never limited to whether Feucht’s opinions were offensive. It became a dispute about whether public facilities should host a lawful religious gathering at all.

After venues declined or cancelled events, Turner defended the community pressure that contributed to those decisions. He has argued that opposing extremist rhetoric is a necessary form of civic participation. The Tyee reported his concern that complacency allows hateful ideas to grow.

Turner has every right to protest Feucht.

But defenders of civil liberty also had legitimate grounds to worry about governments or publicly funded facilities deciding which lawful religious or political messages may be heard.

Free expression is easiest to defend when the speaker is polite, fashionable and popular. The real test comes when the speaker is objectionable.

A future school trustee will encounter parents, students and employees with profoundly different religious, political and moral convictions. The job is not to eliminate those disagreements. It is to manage them fairly and within the law.

A columnist who regularly puts opponents in the dock

Turner’s political commentary offers further insight into how he approaches disagreement.

In his columns, Turner has attacked Dallas Brodie, Tara Armstrong, OneBC, Pierre Poilievre and other conservative politicians. He has described OneBC’s politics as a campaign of “fear and resentment” and accused the party of building resentment against immigrants, Indigenous communities, educators, and queer and transgender people.

In a 2025 Tyee column, Turner called OneBC’s approach “the classic populist playbook” and said its rhetoric represented a danger to democracy.

In another column, he declared that white supremacy had established a place in British Columbia politics. Elsewhere, he characterized federal Conservative policies as culture-war politics that would fail when confronted by the Charter, the courts or serious financial analysis.

Turner has also criticized Conservative politicians who defended Christian expression in public spaces. When Kelowna-Centre MLA Kristina Loewen objected to wording placed near the city’s nativity display, Turner called her response divisive and “far-fetched,” according to Global News.

Any one of those criticisms can be defended as political opinion.

Taken together, however, they reveal a consistent pattern: Turner does not merely disagree with political opponents. He frequently places them within a moral framework in which their words are treated as threats, their motives are suspect and their participation may be considered harmful.

That posture works well for an activist and opinion columnist. It can mobilize supporters, generate media attention and draw sharp lines between allies and adversaries.

It is far more troubling in a school trustee.

The contradiction at the centre of Turner’s candidacy

Turner says he wants to represent families and provide voters with a meaningful choice.

But which families?

Would parents who question aspects of SOGI programming receive a fair hearing, or would they be dismissed as participants in a campaign of fear and resentment?

Would religious parents who object to particular classroom materials be treated respectfully, or associated with the rhetoric of American Christian nationalism?

Would teachers with conventional political views feel comfortable disagreeing with him publicly?

Would transgender students be protected from harassment? They absolutely should be. But would female students, gay and lesbian students, religious students and politically conservative students receive the same willingness to hear their concerns?

These are not hypothetical distractions. They go directly to the role of a trustee.

School boards must oversee budgets, facilities, transportation, enrolment growth, special education, academic achievement, student safety and relationships with parents. Trustees must make decisions affecting families whose beliefs stretch across the entire political spectrum.

That requires patience, restraint and the ability to distinguish disagreement from hatred.

Turner’s advocacy record demonstrates passion. It demonstrates persistence. It demonstrates his willingness to confront people he believes are causing harm.

What it does not consistently demonstrate is an instinct for pluralism.

Advocacy is not governance

The strongest advocates are not always the best governors.

An advocate chooses a cause and advances it relentlessly. A trustee must weigh competing rights, incomplete information, limited resources and the legitimate concerns of people with whom he disagrees.

Turner should not be attacked for being gay, for defending transgender people or for advocating for vulnerable youth. Those are not controversies, and they are not disqualifications.

The legitimate concern is political conduct.

He supported excluding an elected MP from Pride events. He organized an effort to recall an MLA whose positions he opposed. He participated in campaigns intended to deny controversial speakers access to public venues. He has repeatedly used his media platform to portray conservative politicians and organizations as dangerous, extremist or morally compromised.

Now he is asking to oversee a public education system that belongs equally to the people he has spent years denouncing.

Turner may argue that his activism proves he has the courage to protect students. His opponents may argue it shows he brings too much ideology and confrontation to a position that requires balance.

That is the debate Lake Country voters should have.

This election should not be about Turner’s identity. It should not be about denying the valuable community work he has performed. Nor should it descend into the personal hostility that has already poisoned too much of Canadian politics.

It should be about judgment.

Wilbur Turner has built a public career by challenging, condemning and organizing against those with whom he disagrees. He is entitled to that record.

Voters are equally entitled to examine it before deciding whether he is the person they want governing their schools.

Chad Dashly is an opinion columnist with The Current. The views expressed are those of the author.

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BC STORIES

Why Canadians and Americans Are Gathering at the Border to Remember 9/11 Together

Hundreds gathered at the B.C.-Washington Peace Arch monument for the 25th 9/11 anniversary to honour first responders and showcase cross-border unity.

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Cross-Border Gathering Marks 25th Anniversary of 9/11

About 500 people joined a motorcycle procession as part of the annual Northwest 9/11 Memorial ceremony on Friday morning at the Peace Arch monument along the B.C.-Washington state border. Hundreds of attendees from both Canada and the United States assembled to mark the 25th anniversary of the Sept. 11 attacks, putting aside current political and trade friction between the two countries to pay tribute to first responders and those who lost their lives.

Honouring Sacrifices and Shared Bonds

The memorial service, which commemorates the collapse of the World Trade Centre towers in New York City that killed nearly 3,000 people, featured a helicopter flypast, national anthem performances, and a barbeque alongside the procession. Event co-chair Howard Blank emphasized that the spirit of the event surpasses any ongoing disagreements between the nations, stating that they come together as one when necessary.

First Responders Share Memories

Former New York fire department members were among those participating in the event. Retired paramedic Roberto Abril, who arrived at the scene shortly after 9 a.m. ET on Sept. 11, 2001, reflected on the tragic loss of his work partner, Carlos Lillo, who died in the North Tower. Attending the ceremony for his third time, Abril described the two nations as family who will eventually return to their close bond despite temporary disputes. Former firefighter Cody Stamberger, who joined the search efforts later that day, noted that the ceremony highlights the solidarity between both countries during challenging periods and offers an opportunity to honour the sacrifices made.

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LOCAL

What to Know About the Official Candidate List for Kelowna’s Upcoming Election

The official candidate list for the Kelowna municipal election on Oct. 17 is finalized, featuring candidates for mayor, city council, and school board trustee.

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Kelowna Candidates Set for General Local Election

Voters in Kelowna will head to the polls on Oct. 17 following the official finalization of the candidate list for mayor, city council, and school board trustee positions. Interested individuals had until Sept. 11 at 4 p.m. to hand in their official paperwork at City Hall.

Mayoral and Council Candidates

Three individuals are competing for the office of mayor, including incumbent Tom Dyas, former councillor Ron Cannan, and resident Andrew Uivtlugt.

Meanwhile, more than 30 candidates are seeking election to the eight available city councillor seats. Among those competing are incumbents Rick Webber, Mohini Singh, Gord Lovegrove, and Maxine DeHart.

The remaining candidates running for council include Susan Ames, Les Bellamy, Christopher Bocskei, Doris Bregolisse, Nikki Csek, Greg Dahms, Todd Daniels, Indy Dhial, Crystal Dougan, Tim Down, Julia Fraser, Daniel Fritter, Bal Grewal, King James, Hamid Khajavi, Kevin Kraft, Davis Kyle, Teresa May, Trevor McAleese, Randy Millis, Humberto Morales, Brian Pinter, Jay Rathwell, Brady Rogers, Brian Rogers, Mike Rose, Todd Sanderson, Corey Severin, Glendon Smedley, Silverado Socrats, Laura Thurnheer, Lee-ann Tiede, and Rob Wilkinson.

Further Information

Details regarding the 2026 general local elections are available online at elections.bc.ca.

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